Caroline Cary inspires with her passion for the Early Early Christmas Fair as she let’s us in on her year.
THE EDITOR has invited me to share with Wiltshire Life readers a diary of the Early Early Christmas Fair (EECF), held in September, and to explain how it unfolds over the course of a year.
Sitting amid nine years of files, I realise how much work has gone into this event, not only during the time I have been involved with it, but also in the years prior to my taking over the responsibility.
The Early Early Christmas Fair has been going for more than 18 years and is held in aid of ABF The Soldiers’ Charity. When I sat down to write this article it became apparent that by raising the bar each year, not only as a fundraiser for the charity, but also as a great shopping experience and fantastic community event, the task becomes evermore difficult.
To make it a success it has to evolve and be innovative, with outstanding stalls and delicious food. This is what attracts an increasing number of happy shoppers each year. Over the past nine years profits have grown from £7,000 to more than £40,000. In 2010 The Soldiers’ Charity Ball and the fair raised more than £90,000 for the charity.